LCrewWine&Bowties001

JUGGLING ACT

Max and Ari, the duo behind Oakland Surf Club, have quietly turned OSC into one of the Bay’s most eclectic retail destinations, curating everything from gear and boards, to vinyl and fine art–all while balancing a budding business with a new marriage and a brand new baby girl.

A DAY IN NOLLYWOOD

Yup, this shits pretty crucial. Which is exactly why we present it to you today. You see, as we continue on this journey we’re going to continue to encounter things that we wish we hadn’t seen, and know things we wish we’d stayed oblivious to. It’s a hard feeling sometimes, because in a lot of situations, once you become knowledgeable about a problem, you assume some of the responsibility.

It’s like when a feed the children infomercial comes on and you change the channel. You are conscious of their pain, but in the moment we choose not to acknowledge it. Don’t worry though, we’re never going super out of pocket with it. No knife in eyeball Saw 8 type shit. But just some ideas and images to understand the world around us. The pictures below were taken by photographer Pieter Hugo during his visit to Nollywood, the third largest film industry in the world, located in Nigeria. Call it a warm up.




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